AMS Unlocked: Business Branding, Social Media Platforms, and Ways to Increase Your Influence in Medical Aesthetics In this AMS Unlocked video, available until December 7, 2023, Amanda Holden, MD takes a deep dive into marketing at Vegas Cosmetic Surgery 2023, focusing on business branding,...
Nov 30, 2023 12:01 AM - Dec 07, 2023 11:59 PM FR
From the pages of PRIME Journal: Private Equity in Aesthetics a New Market Model for Physicians Private practice is in decline. The benefits of setting up on your own very often do not outweigh the costs, and many established physicians are now looking for partners to help them...
Loud & Clear with Dermatologist Dr. Heidi A Waldorf: Do this to get more patients through your clinic door We recently relaunched AMS TV , a series of short videos featuring international Key Opinion Leaders in aesthetic & anti-aging medicine! Among them Dr. Heidi A....
Just Say No to Content Chaos Are you drowning in content but not sure what to do with it all? Do you often find yourself endlessly staring at your various screens, trying to figure out where to post what and when? Having intermittent moments of feeling clueless about what will work for...
How to Use the Power of Word of Mouth to Grow Your Aesthetic Practice Dr. Ian Aguinaldo describes the steps to follow in order to implement an effective word-of-mouth marketing strategy. Patients referred to your practice by family and friends are more likely to say yes to your...
Addressing Consumer Pain Points Is Key to Aesthetics Business consultant Wendy Lewis offers an analysis of what makes patients tick. Savvy marketers spend a lot of time learning what their client’s pain points are so they can sell them more products and services. As consumers...
Cosmetic surgeon Sheila Barabarino, MD, is a world-renowned lecturer and key opinion leader in the medical aesthetic space, so it may come as a surprise to learn she once dreaded standing in front of a crowd. “I used to have an extreme fear of public speaking,” she admitted. Not only has she...
As the sayings go: “You never get a second chance to make a first impression” and, “A picture is worth 1,000 words.” In an industry based on outward appearance, where patient satisfaction is the indicator of success, the role of imaging cannot be understated or underestimated. Yet so many...